MS in Sport Business Management



The DeVos Sport Business Management Program is the first of its kind in the area of sport management graduate studies. The program was launched in the Fall of 2002 and it is the vision of Rich & Helen DeVos. The DeVos family is dedicated to the entrepreneurial spirit and helping people live better lives. This spirit is passed on to the students of the DeVos Program who produce high quality work for clients in the sports and entertainment industry while using the power of sport to positively impact communities.

We admit students based on their total package of academic success, professional and community service experience, commitment to teamwork, and other factors that show the admissions committee if the applicant is a good fit for the DeVos Program. The endowment for the program is a $2.5 million gift by Mr. & Mrs. DeVos, which has been matched by the State of Florida. The endowment, in addition to the donated scholarships, has allowed the program to have either scholarships or graduate assistant positions for all students.

The DeVos Program is an integrative “living classroom” with a rigorous and comprehensive academic schedule that keeps teams of students together throughout their two-year coursework. The core curriculum of the DeVos Sport Business Management Program incorporates UCF College of Business Administration core classes, specific sport business classes, and other unique classes that emphasize the social impact of sport. Students are given interactive projects and programs that allow them to work along-side world-class sport business leaders, while building a network of contacts that help create rewarding post-graduation opportunities.

Additionally, graduates will discover the role of sport in society; how the power of sport can help create a more inclusive society; and the responsibility of sport to use that power to make a difference.

Dual-Degree Option: MBA & MSBM

The faculty of the College of Business has approved that DeVos students can earn two degrees. All graduates will earn a Master’s in Sport Business Management. Students can apply to the MBA Program and complete two additional courses and be awarded an MBA.


There is a three credit hour internship that students must participate in upon completion of all coursework to obtain the MS in Sport Business Management. Students must complete 42 hours of community service per semester with the exception of the summer and internship semester. Assistance in obtaining internships and community service will be provided by the program. Students are also expected to attend conferences and events; in addition, they are expected to coordinate events while in the program.

Admission & Application Information

Applications are accepted throughout the year. However, admission will only be granted in the fall for this specialized program. This is an 18-month, 48 credit hour, full-time program and consists of a cohort group of approximately 30 to 40 students who complete the program in five consecutive semesters. Courses will start either at 8:30 a.m. or 10:30 a.m. and last three hours each Monday through Thursday.

Requirements for Admission to the Program

  • GPA: 3.0
  • Three letters of recommendation from both your academic and professional experience, signed, sealed and on letterhead
  • Official transcript of your undergraduate degree from an accredited university, signed and sealed
  • A current resume
  • Some professional experience preferred
  • Essay for the DeVos Program. In the essay, you are required to cover the following:
    • Why are you applying for the DeVos Program? Have you applied to other sport business management programs?
    • What is there about your work experiences and academic preparation that makes you confident that you will succeed in the world of sports business?
    • Identify, based on what you have read or observed, one or two of the most critical challenges facing sport business leaders this decade.
    • Describe one or two life experiences – related to social issues, diversity, ethics, etc. – that influence your expectations about the DeVos Program.
    • Explain the impact that community service activities have made on you and others.
    • What are your five- and ten-year career objectives and how will this assist you in reaching your objectives?
  • All finalists will be required to have an interview
  • Competitive GMAT score