Robert Cascio, Ph.D.

Adjunct of Management

Robert Cascio, Ph.D.

Biography

Robert Cascio is an Adjunct Faculty member for the University of Central Florida (UCF) in three different capacities: College of Business Administration (CBA), Executive Development Center (EDC), and the Florida Small Business Development Center (FSBDC). He allocates his university-related endeavors as an academic researcher, course instructor, and marketing consultant.

In 2011, he received his PhD in Business Administration, concentrating in Marketing Strategy. Dr. Cascio is the recipient of the distinguished American Marketing Association’s Sheth Doctoral Consortium Fellow Award, and his research on consumer satisfaction, e-marketing, and marketing innovation has been commended on multiple occasions at the UCF Graduate Research Forum. He has been published in several leading academic journals and other international publications, including Industrial Marketing Management, International Journal of Retail and Distribution Management, and Marketing Education Review. He has instructed multiple university-level courses with excellence, having been officially recognized and awarded for excellence in college-level teaching among all the UCF colleges.

Before returning to work on his doctorate degree, Robert enjoyed a successful 12-year career with AT&T, working throughout North and South America directing business development, corporate advertising, and program operations. In addition, he is the owner of a lucrative real estate investment and holding company which includes several prominent multi-family and commercial properties.

Striving for balance in life, outside of work, Robert enjoys hiking, international travel, marathon training, mission work, mountain biking, ocean kayaking, racquetball, and weight training. Learn more at www.robertcascio.com.

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Research and Publications